(239) 955-1655 Free quote
Get a free quote

Call (239) 955-1655 · Mon–Fri 9–5

Based in Fort Myers, FL · serving Lee & Collier

  1. Home
  2. Industries
  3. Marketing for Dentists
  4. Website Design for Dentists

Websites for dentists

 

Dental website design for practices in Fort Myers, Cape Coral and Naples: a fast site that answers insurance, cost and availability questions and lets a new patient book on their very first visit.

Dentist in purple gloves holding a dental curing light near a patient during a check-upPhoto: Shixart1985 · CC BY 2.0

People searching every month

dentist …

  • Fort Myers2,400
  • Cape Coral2,900
  • Naples1,900
Google data via our SEO OS, Nov 2026
  • From $1,000Websites, fixed quote
  • From $600/moSEO & marketing
  • Your accountsYou own site, domain and ads
  • – sThis page's load time, just now

The short answer

Dental website design is planning and building a practice site that turns visitors into booked patients: clear treatment pages, the insurance plans you accept, a new-patient offer, online booking, reviews and real photos. We design, write and build it on WordPress, and you own it. A full dental site starts from $2,500, and most launch in 2 weeks.

Why dental websites lose bookings

  • The homepage talks about “comprehensive care” but never says which insurance plans you accept.
  • Booking means calling, and the phone rings out while the front desk is at lunch.
  • Stock photos of models in white coats instead of your office and your team.
  • The site takes seconds to load on a phone, so the patient taps back to Google.
  • Medical history forms arrive as plain email attachments in a shared inbox.

The pages a new patient opens, in order

Watch new patients on a dental site and they follow the same route. They land on a treatment or home page from Google, check whether you take their insurance, look at the dentist's face and the office, read a few reviews, then look for the fastest way to book. If any step is missing, they go back to the map and try the next practice.

So we build the site in that order. The header carries the phone number, a “Book online” button and a “New patients” link. The insurance page is one tap away from everywhere. The meet-the-dentist page uses real photos and a short, human bio. Where your software allows it, booking opens in place instead of sending the patient off to a second website.

Forms are where dental sites take on risk without noticing. A “Tell us about your problem” box invites patients to type symptoms and medications into an email. We keep public forms to contact details and a preferred time. When you need full intake forms, we link the HIPAA-compliant tool your practice already uses or help you pick one. That's a technical choice, not legal advice.

  • Home: who you treat, insurance, book button
  • New patients: first visit, offer, forms
  • Insurance and payment options
  • Treatments, one page each
  • Meet the team, with real photos
  • Emergency dental care, with tap-to-call
How often this is searchedAverage monthly searches in the US · Google data via our SEO OS, Nov 2026
  • “dental website design”590

What you get

What goes into our dental website design

We start from how a new patient decides and work backward to the pages. Everything below is in the Business package, from $2,500.

  1. 01

    New-patient path

    A visible “New patients” route from every page: insurance, your offer, what the first visit includes, and booking.

  2. 02

    Insurance page

    Every plan you accept by name, a note to confirm coverage, and a clear answer for patients without insurance.

  3. 03

    Online booking

    Your practice software's scheduling widget embedded on the site, or our own booking system if you don't have one.

  4. 04

    Treatment pages

    One page per treatment with what to expect, and before-and-after photos only where patients have consented.

  5. 05

    Privacy-aware forms

    Contact forms ask only for name, phone and a preferred time. Health history goes through your HIPAA-compliant intake software, never plain email.

  6. 06

    Speed and accessibility

    Light pages, large readable type and strong contrast for older patients, checked against WCAG.

  7. 07

    Tracking

    Every call, form and booking reaches the CRM with its source, so you know what each page produces.

Proof

Online booking we've built before

Booking is the part we've already built for clients. For L'INORA, a laser hair removal and beauty studio in Budapest, we built the website with online booking so clients pick a treatment and a time without calling. The same logic applies to cleanings and consults.

How it goes

From first call to results.

Every step ends with a clear deliverable and your approval.

  1. 01

    Patient-path review

    We go through your current site as a new patient and list every step that loses them.

  2. 02

    Structure and copy

    Wireframes and page copy come first, including the insurance and new-patient pages.

  3. 03

    Design and booking

    Custom design with your photos, and booking connected and tested on staging.

  4. 04

    Launch

    We redirect old pages, keep your Google profile linked and hand over every login.

Pricing

The numbers, up front.

Starting prices, before taxes. After a 20-minute call you get a fixed quote — no hourly surprises.

Website

One-time · 2 weeks
Startfrom $1,000

5–8 custom pages, keyword basics, technical SEO, quote form, GA4, Google Business Profile setup.

BusinessRecommendedfrom $2,500

10–20 pages with service and city pages, wireframes, custom UX/UI, SEO copy, conversion tracking, CRM connection, 30 days of fine-tuning.

E-commerce & customfrom $5,000

WooCommerce or Shopify, booking and payments, integrations, load testing.

You own the site & domainFixed quoteNo template

Marketing

Monthly · 6-month cycle
Localfrom $600/mo

Local SEO and Google Business Profile, technical monitoring, review requests, monthly report.

GrowthRecommendedfrom $1,000/mo

Everything in Local, plus 2–4 SEO articles a month, Google Ads, landing-page optimization and a monthly call.

Fullfrom $1,800/mo

SEO, Google Ads and Meta, social content and creative, link building, a quarterly strategy workshop.

Your ad accountsLeads in the reportMonthly report

Ad spend is paid directly to Google or Meta and is not part of our fee. Website and marketing together? Ask for both in one quote.

Get a fixed quote

Questions

Questions

Can patients book appointments online from the website?

Yes. If your practice software offers an online scheduling widget, we embed it so booking stays on your site. If it doesn't, we can add our own booking system that sends requests to your front desk to confirm. Either way, each booking shows up in the CRM with the page and campaign that produced it.

Where do new-patient forms go?

Not into email. Public forms only collect contact details and a preferred time. Medical history and consent forms go through the HIPAA-compliant intake tool you use, linked from the new-patient page. We'll help you choose one if you don't have it yet; the compliance decision stays with you.

Can we keep our domain and our Google reviews?

Yes. You keep the domain, and your reviews live on your Google profile rather than the website, so nothing is lost. We link the new site to the profile, embed recent reviews and redirect every old URL so search rankings carry over.

How much does a dental website cost?

A dental site with treatment pages, an insurance page, booking and tracking starts from $2,500 in our Business package. A small practice can start from $1,000 with 5–8 pages and add treatments later. Custom booking with payments or several integrations starts from $5,000. You'll have a fixed number after one short call.

Do we need professional photos?

Patients want to see the real dentist and the real room before they book. Phone photos taken in good light beat stock models, and for a Naples practice a planned shoot is usually worth it. We send a shot list either way, so you know exactly what to capture.

Try to book on your own site with us

On a 20-minute call we try to book a new-patient visit on your current site, note what gets in the way, and quote the fix.

Free quote · step 1 of 2

What can we help with?

Rather talk? Call (239) 955-1655 · Mon–Fri 9–5