Med spas
Med spa marketing for aesthetic practices in Naples, Fort Myers and Cape Coral: treatment pages with real detail, before-and-after galleries backed by signed consent, online booking, and ads written to Google and Meta health policies.
People searching every month
med spa …
The short answer
Med spa marketing combines a website that explains each treatment and who performs it, local SEO for searches like 'med spa naples', and paid ads that follow Google and Meta rules for cosmetic and health services. With us, med spa website design starts from $2,500 for 10–20 pages; sites with booking and payments start from $5,000. Most take 2 weeks.
'Med spa fort myers' is searched about 390 times a month, 320 in Naples and 90 in Cape Coral (Google search data via our SEO OS, Nov 2026). Fort Myers has the most searches, but Naples is where expectations peak: affluent, high-trust clients around Fifth Avenue South, Third Street South and Mercato who compare credentials, results and setting before booking.
That changes the build. A Naples med spa needs provider bios with licenses and training, a gallery of real results, and a calm design that looks like the clinic feels. A Fort Myers or Cape Coral practice often wins on convenience: 'from' prices, evening slots, a quick booking flow and a clear first-visit offer.
Season matters too. Winter residents book around events and holidays, and many leave in spring. We plan treatment campaigns for the season, membership retention before summer, and gallery and content work for the quieter months.
What you get
We write and build around treatments, providers and proof. Sales copy comes last.
One page per treatment: what it is, who it suits, sessions, downtime, aftercare and starting prices if you publish them, with the provider named.
Before-and-after cases where every image is tied to a signed photo release, plus angle and lighting guidance for your staff.
Booking and intake that keep health details out of plain email, connected to the HIPAA-compliant tools you choose. Compliance itself stays with you and your advisor.
Google Business Profile, treatment-plus-city pages and review requests, planned from live search data for Naples, Fort Myers and Cape Coral.
Google and Meta campaigns for consultations and memberships, written to the platforms' health and cosmetic policies.
Pages and checkout for memberships, packages and gift cards, tied to your booking system.
Proof
We built the website with online booking for L'INORA, a laser hair removal and beauty studio in Budapest. Its treatment-page structure and booking logic are what we'd bring to a US med spa.
How it goes
Every step ends with a clear deliverable and your approval.
On a 20-minute call we look at your treatment list, current site and booking tool.
We match each treatment to the searches people use in your city and plan the pages.
Your team approves every medical statement before anything goes live.
Booking and forms tested on staging, then monthly SEO and ads reported as consultations.
Pricing
Starting prices, before taxes. After a 20-minute call you get a fixed quote — no hourly surprises.
5–8 custom pages, keyword basics, technical SEO, quote form, GA4, Google Business Profile setup.
10–20 pages with service and city pages, wireframes, custom UX/UI, SEO copy, conversion tracking, CRM connection, 30 days of fine-tuning.
WooCommerce or Shopify, booking and payments, integrations, load testing.
Local SEO and Google Business Profile, technical monitoring, review requests, monthly report.
Everything in Local, plus 2–4 SEO articles a month, Google Ads, landing-page optimization and a monthly call.
SEO, Google Ads and Meta, social content and creative, link building, a quarterly strategy workshop.
Ad spend is paid directly to Google or Meta and is not part of our fee. Website and marketing together? Ask for both in one quote.
Questions
Our local plan starts from $600/month for SEO, Google Business Profile and review requests. Most med spas fit the growth plan, from $1,000/month, which adds Google Ads, landing-page work and SEO articles. Ad spend is separate, and the quote is fixed.
On your website, yes, when each client has signed a release that covers web and social use. Ad platforms are stricter and limit some before-and-after and body-focused imagery, so we build ads around treatments, providers and offers instead. This isn't legal advice; have your own advisor review the release form.
We don't certify compliance. Technically, we build forms that avoid sending health details by email, run over encrypted connections, ask for the minimum at booking, and hand intake to the HIPAA-compliant tool you choose. Whether your setup meets HIPAA is a question for your compliance advisor.
Every treatment people search for by name, plus your highest-margin services. Neurotoxins, fillers, laser hair removal and skin resurfacing usually each deserve one. We check search data for your city first, so pages follow demand, not menu order.
We can draft replies for your approval. A med spa reply never confirms that someone is a client or names a treatment, even when the reviewer does. Every client is asked for a review the same way, with no incentives and no screening of unhappy clients.
Keep exploring
On a 20-minute call we review your site, gallery and booking flow, and you get a fixed quote and a list of what to fix first.