Southwest Florida
Web design, SEO and ads for businesses across Lee, Collier and Charlotte counties outside the three big cities, from island shops and rentals to inland home services, run from our base in south Fort Myers.
Sanibel Island Lighthouse
Photo: Pete Markham · CC BY-SA 2.0The short answer
For web design, Southwest Florida businesses outside Fort Myers, Cape Coral and Naples get the same packages we offer everywhere: websites from $1,000, local SEO from $600 a month, Google Ads in Growth from $1,000. We're based in Fort Myers, not in each town; we meet on site or on Zoom, and build service-area pages around where you actually work.
Bonita Springs and Estero: these towns sit between Fort Myers and Naples, near the Lee–Collier line, so many businesses here draw customers from both counties. That makes the Google Business Profile service area and a couple of well-built area pages more important than usual. Town searches like “web design bonita springs” barely register, so we build these sites around the services people search for.
Fort Myers Beach: a visitor economy of restaurants, vacation rentals and shops, and Hurricane Ian in September 2022 forced many businesses here to rebuild. A rebuilt or reopened business often still has an old website, old photos and a Google profile with outdated hours. We start by fixing what is out of date, then build for the winter season.
Sanibel & Captiva: island businesses depend on visitors and winter residents, and many also had to rebuild after Ian. Plenty of their customers plan from out of state before a trip, so the site has to work for someone far away: clear availability, directions, booking and current hours. We meet island clients on Zoom or in person at their business.
Lehigh Acres: inland and largely residential, east of Fort Myers, with home-service companies and contractors serving the homes around them. For a new or small company we usually start with a Start site from $1,000 and a complete Google Business Profile, then add SEO once calls come in. It is an easy drive from Fort Myers for in-person meetings.
North Fort Myers: just across the Caloosahatchee from downtown Fort Myers, with home services, marine businesses and contractors that often serve Cape Coral and Fort Myers as well. The task is a profile and website that cover all three without pretending to be located in each. We set the service area honestly and give each main service its own page.
Marco Island: south of Naples in Collier County, with vacation rentals, marine businesses, restaurants and home services for island properties. Season drives nearly everything, and many property owners are only there part of the year. The site needs booking or quote requests that work without a phone call, and SEO aimed at visitors planning ahead as well as residents.
Punta Gorda & Port Charlotte: Charlotte County, north of Lee and a longer drive from Fort Myers. We are upfront about that: most of the work runs on Zoom, with meetings on site when the project calls for it. Businesses here face the same storms and seasons as Lee County, and searches are small, so service pages and a solid profile do the heavy lifting.
What you get
Same team, same packages. What changes is how we structure the site and the profile around a smaller or more seasonal market.
A main site plus area pages only for towns where you really work and have something specific to show.
Google Business Profile service areas set for Lee, Collier or Charlotte as they apply, with hours that follow the season.
Google and Meta budgets that rise with winter residents and fall back in summer.
A website banner, alternate profile hours and ad pauses prepared before hurricane season and switched on when needed.
HotPot backs up before every update and rolls back automatically if the site breaks or visibly changes.
Pricing
Starting prices, before taxes. After a 20-minute call you get a fixed quote — no hourly surprises.
5–8 custom pages, keyword basics, technical SEO, quote form, GA4, Google Business Profile setup.
10–20 pages with service and city pages, wireframes, custom UX/UI, SEO copy, conversion tracking, CRM connection, 30 days of fine-tuning.
WooCommerce or Shopify, booking and payments, integrations, load testing.
Local SEO and Google Business Profile, technical monitoring, review requests, monthly report.
Everything in Local, plus 2–4 SEO articles a month, Google Ads, landing-page optimization and a monthly call.
SEO, Google Ads and Meta, social content and creative, link building, a quarterly strategy workshop.
Ad spend is paid directly to Google or Meta and is not part of our fee. Website and marketing together? Ask for both in one quote.
Questions
Barely. It gets about 10 searches a month, and town-level searches like “seo estero” are just as small (Google search data via our SEO OS, Nov 2026). People search their own city or the service they need. That is why we build sites around services first and add area pages only where you really work.
No. We're based in south Fort Myers, and the design and development team works in Budapest. We meet clients from Bonita Springs to Port Charlotte at their business, at a place that suits them or on Zoom. We won't list addresses we don't have, on our own site or on Google.
Hurricane season runs June 1 to November 30. Before it starts we prepare a storm banner, alternate hours for your Google profile and ad pauses, so a storm update is a switch, not a project. After Ian, many businesses rebuilt from scratch; a site with backups and HotPot monitoring is far easier to bring back.
Yes, if you serve them. One strong site with service pages and a few genuine area pages usually beats separate thin sites per town. Your Google Business Profile lists the service areas, and each area page shows work, reviews or details from that place, not the same text with a new name.
Keep exploring
On a 20-minute call we map your real service area, check what people search there and send a fixed quote.